
I started my career in maritime as a temp to the Head of Operations at the United Kingdom Hydrographic Office and went on to become Chief Operating Officer of a maritime technology company.
It was a brilliant industry to build a career in, and I had opportunities that I will always be grateful for. But like many women in maritime, I also learned how easy it is to start shaping yourself around what the environment seems to reward. Not because anyone explicitly tells you to.
But because over time, you absorb the message.
Be tougher. Be less emotional. Be more like them. Fit in. Get on with it.
And for a while, I did.
I was ambitious. I wanted the title, the success, the external markers that said I was doing well. But somewhere along the way, I lost sight of who I really was.
Eventually, I burned out, and that experience changed everything.
Coaching helped me find my way back to myself.
It gave me clarity, perspective and a completely different way of thinking about success, ambition and what it means to live and work in a way that is actually sustainable.
That experience is a huge part of why I do this work now.
But EJB Maritime is not just built on my personal story. It is built on my years in the industry, my understanding of the pressures people work under, and my belief that maritime can do better when it comes to culture, confidence, progression and retention.
I know what it is like to work in environments where people are expected to adapt to systems that are not really built for them.
I also know how much potential is lost when organisations ignore the human side of performance.
That is what my work is really about.
My work now spans one-to-one coaching, maritime culture and retention support, SASH training, and thought leadership around the people issues the industry can no longer afford to ignore. Everything I do is grounded in real maritime experience.
No generic corporate fluff. No pretending ships work like offices. No off-the-shelf answers to deeply human problems.
I am ambitious, and I work with ambitious people and organisations. But ambition means very little if it costs you your health, your values or your sense of self.
I know what it is like to lose yourself trying to fit in. I also know how powerful it is when people are given permission to lead, speak and grow as themselves.
Good intentions are not enough. Whether I am coaching an individual or supporting an organisation, the work has to lead somewhere. It has to move from insight to action.
A lot of the issues I work on are uncomfortable. Culture, harassment, belonging, burnout, leadership, retention. They are not always easy conversations, but they are necessary ones.
Clients work with me because I understand maritime from the inside.
I understand operational pressure, politics, hierarchy, ambition, burnout, confidence, and the tension between fitting in and staying true to yourself.
I bring warmth, challenge and clarity in equal measure. And I care deeply about helping people and organisations create something better than “this is just how it’s always been.”
I am still driven. Still ambitious. Still deeply connected to maritime. But these days, that ambition is rooted in something different.
I care about meaningful work. I care about changing things that matter. I care about helping people build careers and cultures that do not come at the expense of who they are.
And I care about doing it in a way that feels honest. That is the work.
Whether you are looking for SASH at Sea delivery, culture and retention support, coaching, or a speaker for an event, I’d love to hear what you need.
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Photography by Finlay Twiss